Content Marketing Strategies For Dummies.pdf

Content Marketing Strategies For Dummies

Stephanie Diamond

Drive your content marketing campaign toward success Blogs and social platforms are all the rage right now especially for strategists looking to cultivate influence among target audience members through content marketing. Content Marketing Strategies For Dummies explains how you can use content marketing to gain an edge over your competition, even in the most crowded of marketplaces. This timely text introduces you to the Five C Cycle: Company Focus, Customer Experience, Content Creation, Channel Promotion, and Closed-Loop Analysis. The Five C Cycle drives the creation and documentation of a targeted content marketing strategy, and allows you to approach your content marketing campaign with confidence. By helping you determine your companys focus, uncover your customers experience with data, develop channel promotions across social platforms, create actionable online content, and use closed-loop analysis to build on previous success, this will become your go-to content marketing guide. Content marketing entails creating and curating content online via blog posts, social media platforms, and more. The goal is to acquire and retain customers by creating content that brings value to their lives, and that encourages them to engage with your brand. This easy-to-understand guide will help you do just that.

26.01.2016

5.26 MB Dosya boyutu
9781119154549 ISBN
Gratis FİYAT

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Güncel Notlar

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ACAR YALÇIN

21.12.2015 Content Marketing Strategies For Dummies explains how you can use content marketing to gain an edge over your competition, even in the most crowded of marketplaces. This timely text introduces you to the Five C Cycle: Company Focus, Customer Experience, Content Creation, Channel Promotion, and …

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KORKMAZ YAVUZ

Lots of moving parts make up a successful content marketing strategy. This cheat sheet provides some tips for making your content marketing efforts successful. ...For Dummies tells you how to gain a critical, competitive advantage through targeted content marketing strategies. Introduction 1. Part I: Getting Started with Content Marketing Strategies 5.

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DOĞAN KARA

...For Dummies tells you how to gain a critical, competitive advantage through targeted content marketing strategies. Introduction 1. Part I: Getting Started with Content Marketing Strategies 5.

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ÖZTÜRK ÖZDEMİR

Content Marketing Strategies For Dummies explains how you can use content marketing to gain an edge over your competition, even in the most crowded of marketplaces. This timely text introduces you to the Five C Cycle: Company Focus, Customer Experience, Content Creation, Channel Promotion, and Closed-Loop Analysis.

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ÇELİK YILDIRIM

Further, a content marketing strategy goes beyond conventional advertisements in the sense that—in line with the definition above—it provides active value to its  ...